How does the motion display attract attention? It doesn't only look cool, it moves. And when something that shouldn't move, does - that's when people go over and take a look.
Baird Display
HOME We don't just do POP, we invented it.
DISPLAYS Take a look at some our award-winning work here.
CLIENTS We take a big brand and make it seem way, way bigger.
CAPABILITIES We do it all. No, seriously, take a look.
DISPLAY FLASH Simple designs that carry million dollar brands.
ABOUT If it can't be done, we can do it.
INDUSTRY Check out how we're shaking up the POP world.
CONTACT We call ourselves the Superman of POP. Just call us Baird.
TRADESHOW See the Baird booth for all your winning needs.
Heineken Beer Rotating Motion Display
Heineken wanted a motion display. We gave their product motion... right off the shelves.
Awards:
SILVER 2010 DOT Winner - Las VegasGOLD 2010 POPAI Winner - Chicago, Illinois
Heineken wanted a motion display. We gave their product motion... right off the shelves.
Awards:
SILVER 2008 POPAI Winner - Chicago, Illinois2007 DOT Winner - Chicago, Illinois
Objectives:
Provide a in-store focal point of a Heineken Music contest. Create an engaging and informative display that would draw the consumer into an area and promote the brand.Design and Innovation:
Drawing in consumers with motion and keeping the attention by actual use of product that can be built up around display. Use of litho mounted corrugate to provide strength and support for the longevity of the display. Vertically turning triangles in sync as three different images rotate on a complex gear mechanism.Consumer and Retailer:
Consumers were attracted by the larger constant image changing display. Turning on motor and assembling poles and feet is the only set up (5min).My Coke Rewards Rotating Cylinder Motion Display
There's something cool about a display that moves. Just ask Coke.
Awards:
GOLD 2007 DOT Winner - Chicago, IllinoisObjectives:
Provide retail stores with a display that informs, interacts, and entertain the consumer. Promote the brand, grab the attention of consumers, be reasonable priced and easy to set up.Design and Innovation:
Three-Dimensional to be viewed from either side. Battery operated inner cylinder to entice the consumer. Ever changing movie characters in the rotating cylinder. Printed outer shell promotes the MyCokeRewards program and the online entry. Graphically appealing while the constant window changes engages consumers giving Coke more "face time".Consumer and Retailer:
Motion and high-end look make the display more eye catching to the consumer. Set up for seemingly difficult piece is under five minutes. Sensory appeal to consumer and retailer was a major part in the success of this display.Yuengling 180th Anniversary Dissolve Motion Display
Yuengling asked us to make their display move.
As usual, we said "yes."
Awards:
BRONZE 2009 DOT Winner - Chicago, IllinoisMiller Light Vortex Bottle Motion Display
Miller Lite wanted an awesome motion display.
What did they say when we showed it to them?
"That's awesome."